Brand Strategy | Copy | Creative
It's Pronounced "My"
Hey! I'm Mai. I'm a freelance brand strategist and a creative at heart. I'm heavily specialized in games with a background in copywriting, but have been known to tango with other brands that are making a positive social impact as well.
When I'm not writing for work, I'm writing about life and relationships, learning how to make a game, or doodling for my fledgling digital coloring book shop.
I'm always open to opportunities to work on brand strategy and identity, so if you're game, let's team up!
SHOUT OUTS
"Not only is Mai a talented writer, but she has also blossomed into a true creative leader. A transition that's due to her innate ability, but more importantly, her proactive willingness to take on a bigger role in her projects. Beyond her work, Mai is also one of the best collaborators I've seen in my career. She cares deeply about the success of her teammates and fellow writers, and invests a great amount of time and effort to ensure that she can help them achieve their best."
- Rich Elmore, Global Head of Marketing at Riot Games
"Mai was the heart, brain, and muscle behind many of my team's most impactful projects. Her quality of work, sincere collaborative mindset, and creative ambition made her a sought after force multiplier. Mai is a multiple-threat creative copywriter - capable of creative and strategic direction of campaigns and tactics, from developing positioning statements, log lines, and brand pillars through 'making the thing.'"
- Chad Wavell-Jimenez, VP of Marketing & Publishing at Hidden Leaf Games
"Mai instantly made fantastic contributions to our business. She quickly understood our company, defined our market positioning, and led a branding project that will be a cornerstone to Coda’s growth in the US."
- Justin Mier, Global Marketing Director at Coda Payments
FEATURED CLIENTS
Coda Payments, Wildseed Games, Roblox, League of Legends, Sonic the Hedgehog, Words With Friends, Empires & Allies, Rock Band 4, Dying Light
SHINY ITEMS
2019 - The Shorty Awards // Best in Games (Winner)
2019 - The Shorty Awards // Best in Multi-Platform Campaign (Finalist)
2016 - Shorty Awards // Twitter Presence (Finalist)
2015 - IAC // Best Photography Integrated Ad Campaign
2015 - IAC // Best Of Show Integrated Ad Campaign
2015 - CLIO Key Art Awards // Games: Social Media (Silver)